CPQ: the details
It brings together three things that usually live apart. Configuration rules: which options exist and which are incompatible with each other. Pricing rules: price lists, volume discounts, surcharges per option. And the document: the quote with its detail, terms and validity. When those rules live in two people’s heads and a spreadsheet, every quote takes days and mistakes are costly.
A 3D configurator is the visible face of CPQ: the customer watches the product change as they choose and gets a price instantly. Behind it, the chosen configuration becomes a bill of materials or a reference the ERP understands, so that what is sold is exactly what gets built.